12 November 2015
Best Western Hotels & Resorts (BW) has upgraded its mobile presence with the launch of a new set of apps.
This is the first phase of Best Western’s digital platform redesign, with the final phase incorporating a new look bestwestern.com website due to roll out in the first half of 2016.
Features of the new Best Western mobile website and Best Western to Go! app include:
“With our new mobile website and apps we have built simple, seamless online experiences designed to increase bookings, create guest loyalty and set expectations for an exceptional guest experience,” said Dorothy Dowling, Best Western Hotels & Resorts’ senior vice president of marketing and sales. “Our mobile first mindset means we are reinventing our guests’ experience from top to bottom and providing a state of the art platform to connect with Best Western.”
To view the video with this release please visit: https://www.youtube.com/watch?v=O3Hl0Wf7AoI
To download the smart phone mobile app for iPhone please go to: http://itunes.apple.com/us/app/best-western-to-go/id343620821?mt=8
To download the smart phone mobile app for Android please go to: https://play.google.com/store/apps/details?id=com.bestwestern.android