22 JULY 2014
Best Western Australasia has announced the launch of the new website, joinbestwestern.com for hotel owners.
The newly designed website features a contemporary, distinctly visual layout and informs regional and international hoteliers, owners and developers on the benefits of Best Western branding in Australasia.
“We’ve built the web and mobile site to share localised information about branding with Best Western in Australia, New Zealand and Oceania,” Best Western’s General Manager of Development, Barry Fleischmann said. “We’re pleased that joinbestwestern.com offers a deep look into the value of brand membership.”
According to Best Western Australasia’s Chief Executive Rob Anderson, the group’s 2013/2014 new member signings were the most positive in 20 years.
“Business is up, results are up, and we’re seeing excellent growth in our midscale and upscale hotel types, driven by the successful expansion of Best Western Plus,” he said.
Best Western Australasia signed 21 hotels and opened 14 of these in 2013, with more new build hotels and conversions set to launch in 2014.
Anderson said Best Western will continue to pursue market share via suitable deals and higher room count hotels, as supply begins to catch up to demand.
For more information on joining Best Western Australasia, visit joinbestwestern.com.